Internet marketing, web design, search engine optimization and techonogy issues examined from the marketing and sales perspective. http://www.indyassociates.com Mon, 08 Sep 2008 04:09:43 +0100 Indy Associates http://www.indyassociates.com/images/M_images/rss10.gif http://www.indyassociates.com Internet marketing, web design, search engine optimization and techonogy issues examined from the marketing and sales perspective. http://www.indyassociates.com/services/web-metrics--analytics/get-free-indextools-metrics---limited-time-offer.html For a limited time, Indy Associates is offering our clients a free Index Tools web metrics account. IndexTools provides businesses with accurate, insightful and timely intelligence about their effectiveness of their online performance, thereby helping them to increase sales, maximize the return on online marketing spending and retain customers and partners providing them a higher level of service. Index Tools delivers: Accurate, actionable information about your website's visitors. Advanced custom reporting including conversions and repeat visitors. No Load - for high traffic sites there's no load on the server Indy Associates is an Index Tools Qualified Agency - that means you can count on us to get your metrics implementation right the first time. Services - Web Metrics & Analytics Wed, 07 Mar 2007 07:27:17 +0100 http://www.indyassociates.com/blog/search-engines/how-to-get-your-site-indexed-in-24-hours.html Ok, here's the situation: new website, no traffic, and no search results on Google. This is not an insurmountable problem. Here are three ways we deal with the issue in our SEO practice: Blog - Search Engines Sun, 10 Aug 2008 20:00:00 +0100 http://www.indyassociates.com/news/advisories/seo-update-6-4-08-google-traffic-reductions-reported.html Many SEOs are reporting dramatic reductions in traffic to their website from Google, despite holding high search positions. First reports came in May 28/29, 2008 and after a week of watching, we believe there is a trend. There's no consensus on the reason for the change in Google referred traffic although there is an announced initiative to reduce the number of Made For Adsense (MFA) Pages in the Google index. News - Advisories Wed, 04 Jun 2008 09:00:57 +0100 http://www.indyassociates.com/services/consulting/indy-associates-consulting.html Not getting the traffic and conversions you know your competitors are getting? It takes more than great design to have a successful internet marketing program. It takes traffic and the ability to convert visitors into leads and customers. Problem is, most companies are unwilling to look beyond their website's look. They design and redesign, never realizing that no amount of design will make up for having no audience, and no audience will buy your message if you don't give them a compelling way to do so. At Indy Associates we help companies understand the internet, develop strategies that work and then work with our clients to build the processes and skills they need to make the internet part of their marketing mix. Our Approach You can't manage what you can't measure. It's really that simple. The first step we take with every client is to ensure we have actionable facts: market size, traffic, site effectiveness, bounce rate, repeat visit rate and search statistics. Once we get the facts, we bring over 25 combined years of online marketing experience to bear on your company's unique needs. Set The Internet On Fire Our objective with every client is to turn the internet into dollar per dollar the best marketing channel they have. It's Up To You Getting extraordinary results takes an extraordinary commitment: only you have the power to make your organization transform. Along the way, you'll need knowledge, insight and experience: three things that Indy Associates brings to every client. Quit guessing about your web marketing. Give us a call, we may be able to help you. Services - Consulting Sun, 11 Mar 2007 23:32:38 +0100 http://www.indyassociates.com/blog/search-engines/ego-and-the-entrepreneur.html I have been working with a lot of Entrepreneur’s over the last 6 years as a consultant, a business leader, and one myself. There are two types of Entrepreneurs and I have definitions for them: 1. Successful Entrepreneur 2. Unsuccessful Entrepreneur 3. New Entrepreneur Not very catchy definitions are they? Let me define them based on their characteristics because the “New Entrepreneur” out there could save them self a lot of headache if they look for behavior that generally leads them to failure. Blog - Search Engines Thu, 13 Sep 2007 14:16:34 +0100